Social Media Guidelines

Social Media Guidelines

Dear franchisees,

In today’s digital-first retail world, social media is where customers form lasting impressions of Mr Simms Sweet Shops —and your social media presence plays a vital role in bringing this to life. To safeguard our brand and ensure every interaction reflects our quality and heritage, we’ve created new Social Media Guidelines.

The guidelines covers useful information for any franchisee who has opened or is wanting to open their own local Mr Simms social media account for their store(s), including acceptable content and topics to avoid, online customer engagement tips, what to do if you receive a complaint or negative comment, and more.

You can read the full guidelines here: https://drive.google.com/file/d/1uQkDs3uYFxifwyraYPy-vYjaQKGmLhlk/view?usp=sharing
The introduction video on the page 'Franchise Centre > Brand Guidelines'. 

As always, feel free to reach out directly if you have any questions regarding a specific scenario. We are here to help.

Together, we’ll keep spreading sweetness — brilliantly and consistently.

Warm regards,
Mr Simms Head Office